Surviving beauty retail in 2024
Surviving beauty retail in 2024
In recent years, technology has transformed the way beauty products are sold to meet consumers’ ever-increasing demands for personalised products and experiences, as well as on-demand services.
According to Sampo Parkkinen, CEO of Finnish-American personalised digital brand experience company Revieve, beauty retailers’ future success will be intrinsically tied to their ability to embrace technology.
We spoke to Revieve about some key learnings from its in-depth beauty tech retail report for next year and beyond…
