Market trends

Creating brand loyalty most beneficial in facial care

Creating brand loyalty most beneficial in facial care

By Andrew MCDOUGALL

Creating brand loyalty appears to be beneficial in the skin care arena, particularly facial care, but isn’t always the case for other personal care categories such as colour cosmetics.

Naturex Personal Care becomes latest UEBT member

Naturex Personal Care becomes latest UEBT member

By Andrew MCDOUGALL

Naturex Personal Care is the newest member of the Union for Ethical BioTrade stating that ethical sourcing has become very important in the cosmetics industry, and setting down a marker for its views on biodiversity.

Sun care focus: Highlights in 2014 so far…

SUN CARE FOCUS

Sun care focus: Highlights in 2014 so far…

By Andrew MCDOUGALL

CosmeticsDesign-Europe.com takes a look at the top sun care stories from the cosmetics industry this year, focusing on the new market trends and latest research.

Personalised potential for 45+ skin care market

Personalised potential for 45+ skin care market

By Andrew MCDOUGALL

There is a lot of potential for cosmetics manufacturers to target the saturated 45+ skin care market with personalised products rather than yet another ‘wrinkle cure’.

Scientific skin care holds vast opportunity

Scientific skin care holds vast opportunity

By Andrew MCDOUGALL

Scientific skin care holds a great opportunity for beauty manufacturers as it merges the cosmetics industry with the medical industry, and the segment is tipped for growth.

Urban Decay made up with new augmented reality technology

Urban Decay made up with new augmented reality technology

By Andrew MCDOUGALL

Augmented reality and phone apps have been tried and tested by a number of cosmetics companies, and it appears to be paying off for Urban Decay, as its newly implemented merchandising platform increases shopper engagement and purchase confidence.

Europe's most lucrative market right now? Russia!

Europe's most lucrative market right now? Russia!

By Michelle Yeomans

Despite European data showing a 0.8% sales drop, the Russian perfumery and cosmetics industry is still proving to be prosperous with a growth rate reaching 11% in 2013.

EU cosmetics Regulation one year on: How is industry coping?

EU cosmetics Regulation one year on: How is industry coping?

By Andrew MCDOUGALL

It has now been over a year since the new cosmetics regulation came into force on 11 July 2013 but challenges still remain for companies to be compliant, and a recent survey shows that deciding which preservatives to use is the number one challenge for...

Nivea’s new anti-ageing boutique targets older women

Nivea’s new anti-ageing boutique targets older women

By Lucy Whitehouse

Beauty brand Nivea have recently launched a new ‘immersive’ retail space, dubbed Face Facts Boutique,  with which the brand hopes to attract a larger consumer base of women aged 40 – 60.

Researchers say palm oil action needs to be taken NOW

Researchers say palm oil action needs to be taken NOW

By Andrew MCDOUGALL

A new study in the Cell Press journal says that the growing demand for vegetable oil, which has already led to the conversion of Southeast Asian forest into oil palm plantations, is causing serious environmental damage and needs to be acted upon now.

L’Oreal sees opportunity in dermo-cosmetics

L’Oreal sees opportunity in dermo-cosmetics

By Andrew MCDOUGALL

L’Oreal sees big gains to be made in the dermo-cosmetics arena and the Active Cosmetics Division’s general director believes that having strengthened its market position, its 2 targeted brands, Vichy and La Roche-Posay, are well placed to drive on.

Biobased product boost as EU launches new venture

Biobased product boost as EU launches new venture

By Andrew MCDOUGALL

EU and industry leaders have launched a new European Joint Undertaking on Bio-based Industries (BBI) as they look to trigger investments and create a competitive market for bio-based products and materials sourced locally.

Skin care devices work, but do we know about them?

Skin care devices work, but do we know about them?

By Andrew MCDOUGALL

New consumer research has found that people using skin care devices are happy with the outcome but awareness is low, offering a great marketing opportunity for companies in this space.

South Africa’s rising middle class to boost cosmetics growth

South Africa’s rising middle class to boost cosmetics growth

By Lucy Whitehouse

The South African colour cosmetics market is forecast to be worth £90.3 million in 2014 says market researcher Mintel; and a new report from fellow firm Euromonitor International confirms that this all thanks to the country’s riding middle class. 

Biomimetics present beauty brands with a great opportunity

Biomimetics present beauty brands with a great opportunity

By Andrew MCDOUGALL

The opportunities in product development that biomimetics offer are exciting, but beauty brands also have to know how to talk to their customers about how these ingredients are helping to better their beauty products.

Australian sandalwood oil to see success in Europe

Australian sandalwood oil to see success in Europe

By Michelle Yeomans

TFS Corporation, an Australian sandalwood supplier is expecting to export over a billion dollars per annum of oil, predominantly to Europe in areas of fragrance and cosmetics companies.

Sun care segment branching out with multifunction and anti-ageing

Sun care segment branching out with multifunction and anti-ageing

By Lucy Whitehouse

With the summer season now in full swing, brands are mobilizing to respond to the seasonal focus on sun care, with 2014 seeing several key trends coming to the fore in the category, including anti-ageing, multi-functionality and the courting of specific...

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