News & Analysis on Cosmetics Innovation
The market for female-focused, tech-driven health products, AKA ‘femtech’, is predicted to grow beyond its current focus on reproductive health, according to industry analysts. We explore what’s around the corner for this burgeoning sector of personal...
Many scent marketers will claim that smells trigger 75% of our daily emotions, as the olfactory nerve is directly linked to the amygdala, the area of the brain that processes emotion. We spoke to experts to explore what’s happening in the realm of...
Gen Alpha, AKA the ‘Sephora Kids’, has taken a keen interest in beauty, which has sparked much debate throughout 2024. We look at some of the brands that have since made it their mission to responsibly market their products to younger customers.
Sun protection is increasingly becoming an integral part of the skincare routines of those with melanin-rich skin. What’s happening in this innovative sector?
The latest beauty industry retail news you’ll want to know about…
The founder of Rhone Skincare says apathy is the main challenge in men's skin care, emphasising the need to highlight the importance of quality products over cheaper generic alternatives.