Redesigning a household name: behind Avon’s rebrand
Why did the heritage brand decide to overhaul its visual identity? We spoke to Nick Vaus, the creative director at the agency behind the new look…
News & Analysis on Cosmetics Innovation
Why did the heritage brand decide to overhaul its visual identity? We spoke to Nick Vaus, the creative director at the agency behind the new look…
With transparency under the microscope due to sustainability demands, issues with counterfeiting, and the upcoming Digital Product Passport initiative, RFID is in the spotlight again.