Indie tattoo skin care brand transitions to completely vegan reformulation
Mad Rabbit Tattoo has replaced beeswax with plant-based Carnauba wax in its product formulations better to fit the needs of an environmentally minded consumer base.
Archives for June 15, 2023
Atelier launches ‘world’s first’ CPG manufacturing platform utilizing ‘composable manufacturing’
Australia-based beauty product manufacturer Atelier’s platform is the ‘first to use digital twins and the same database tech as Facebook and Amazon’ to help manufacturers ‘develop bespoke products without having to source, establish, or manage their own...
Laneige launches its first immersive digital experience with virtual store
The skin care brand partnered with experiential e-commerce platform Obsess to release a digital storefront that features animations, a custom-designed layout of five rooms featuring different products, and a fully interactive experience for consumer...
Global expansion and more NPD – what’s next for Spanish beauty pioneers Bruno Vassari
Spanish beauty brand Bruno Vassari has been increasing its presence overseas in recent years, and its expansion drive fuelled by extensive NPD shows no signs of slowing.