Archives for December 15, 2022

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P&G finance chief: ‘Immediate wow’ and ‘habit formation’ key to evolving superiority offerings

15-Dec-2022

By Kacey Culliney

Products that instantly impress and brand communication that helps shape beauty and personal care usage will be key to driving superiority growth for Procter & Gamble, says its chief financial officer (CFO).

‘APAC is the big one’: Start-up with novel sun care discovery seeks B2B and DTC opportunities

15-Dec-2022

By Amanda Lim

A UK-based start-up founded by a couple of Oxford scientists is targeting business-to-business (B2B) and direct-to-consumer (DTC) opportunities in the Asia Pacific skin care market with its novel sun care solution.