Archives for February 9, 2021

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Storytelling scents: Givaudan to acquire AI sensory specialist Myrissi

Storytelling scents: Givaudan to acquire AI sensory specialist Myrissi

By Kacey Culliney

Fragrance-flavour major Givaudan will acquire French artificial intelligence (AI) firm Myrissi to take on its cutting-edge sensory translating tech that connects smell, colour and emotions, enabling innovative storytelling and fresh consumer engagement...

Gillette launches a shave brand with sustainability goals

Gillette launches a shave brand with sustainability goals

By Deanna Utroske

The P&G – owned personal care and grooming brand just announced its latest venture. The new Planet KIND shave and skin care brand has partnered with Plastic Bank to limit plastic waste in the oceans.