News & Analysis on Cosmetics Innovation
In-cosmetics global trends to watch
The future of beauty innovation in the next decade will see nature and science blur, with the true power of biotechnology unfolding to take sustainable cosmetics forward, according to Mintel.
French biotech Deinove will bring its second proprietary cosmetic active ingredient to the market at the upcoming in-cosmetics Global trade show, says the firm.
Conscious consumerism is here to stay and as the fast-paced clean and ethical beauty trend takes its grip, industry needs to start delivering on all fronts – overcoming lab and regulatory hurdles along the way.
In-cosmetics global trends to watch
Smaller, local Chinese players are carving out a successful and competitive beauty category, developing highly social, online and value-for-money brands that connect well with younger consumers, says Mintel.
In-cosmetics global trends to watch
Korean beauty has captured the imagination of consumers and industry alike for years, but Japan and China – steeped in their heritage and ancient rituals – could steal the limelight this year, says Euromonitor International.