Beauty markets: is Africa the next Asia?
Is Africa, with its growing middle class, the ‘continent of the future’ for consumer goods industries like beauty?
Archives for July 13, 2018
Crisis communications for beauty players: strategies for success
Knowing how to respond when things go wrong is essential for any business, but none more so than in an industry that relies so much on consumer trust, loyalty and endorsement.
The digital ingredients list: preliminary results of a pilot version
Consumers are demanding transparency: one way to respond could be by providing an industry-approved guide and list to ingredients online.