DIY beauty part one: what is it, and which consumers are driving demand?
We take a closer look at the DIY (‘do it yourself’) beauty trend, considering the current state of the market and where the trend is likely to head.
News & Analysis on Cosmetics Innovation
We take a closer look at the DIY (‘do it yourself’) beauty trend, considering the current state of the market and where the trend is likely to head.
From the demand for ethical hair care reaching across generations, to the continued focus on naturally-derived ingredients, we get the latest on hair care in Europe.
We present several expert predictions for the future directions of these two hot trends.
“Hello Beauty” from The Big Now’s research unit, Low Team, reveals the latest insights, trends and predictions to hit the global cosmetics market.