Archives for July 17, 2017

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Estée Lauder ventures into chatbots

By Lucy Whitehouse

Estée Lauder has launched a chatbox that will build its augmented reality beauty offering, allowing users to search, virtually try and then purchase lipsticks, all directly through Facebook Messenger.

Cosmoprof North America marketing director talks packaging

By Simon Pitman

The Cosmetics Design team caught up with Cosmoprof North America marketing director Daniela Ciocan to find out more about what was new at the show this year and to learn a bit more about the event's focus on cosmetic and personal care packaging.