Consumers urged to find their ‘perfect’ foundation via new website concept
As the consumer hunger for personalisation in colour cosmetics continues to mount, brands and companies are increasingly offering innovative ways to meet this demand.
News & Analysis on Cosmetics Innovation
As the consumer hunger for personalisation in colour cosmetics continues to mount, brands and companies are increasingly offering innovative ways to meet this demand.
Beiersdorf has announced that it is taking its Open Innovation initiative, whereby networking across the personal care industry is promoted via its PearlFinders communication platform, to the next level in 2017.
Switzerland has introduced an official ban on the retail of cosmetics that have been tested on animals, bringing it closer in line with the EU ban on animal-testing in the industry.