Archives for January 12, 2016

← 2016

‘Sustainability can and should be the foundation for all companies’

By Andrew MCDOUGALL

Sustainability has been an industry hot topic for years now, and as more companies refine best practice with regard to the subject, Emma Reinhold, Trade Relations Manager at Soil Association, urges the cosmetics industry to keep striving for improvement…...

P&G streamlines global PR strategy

By Deanna Utroske

The consumer goods company is making changes to save money and influence consumers all at once, with public relations efforts squarely refocused on brand-building thought leadership initiatives.