News & Analysis on Cosmetics Innovation
Special newsletter - Men's grooming
We talk to an expert about regulation in the male grooming category, throwing light on some of the specific challenges that anti-aging, hair loss and shaving products present in the U.S. and Europe.
Special newsletter: Men's grooming
Today we are publishing the first of our special edition newsletters for 2015, and to kick things off we are taking you on an extensive exploration of the men’s grooming category.
Special Newsletter – Men’s Grooming
Underlying the latest men’s grooming product trends here in the States is a longing for wellness. Be they topical skin care items, anti-aging creams, facial hair care essentials or nutraceuticals, men’s toiletries tend toward organics.
Special Newsletter - Men's Grooming
The importance of packaging in creating identity for men’s grooming means there is set standards for brands to conform to; but opportunities lie in standing out from the traditional offerings and communicating innovation.