News & Analysis on Cosmetics Innovation
A new study carried out by scientists at Manchester University and London’s Institute of Cancer Research has highlighted the importance of applying sunscreen as an increased form of protection for the skin against UV exposure.
Voice of the Industry
Cracking Asia from a Western brand’s point of view has long been known to be difficult – from ever-changing regulations to translating a brand’s message in the right way. That's where consultants like Hiro Nakayama come in.
Responding to increasing evidence that consumers are failing to appreciate the dangers of not wearing UV protection on overcast days, Neutrogena has launched ‘cloudscreen’ – a rebranded, repackaged version of its usual sunscreen product.