Unilever announces next generation Axe deodorant design
Unilever’s leading deodorant brand Axe has had its body spray packs go through a makeover as it looks to breathe new life into the range and stand out on the shelves.
Archives for February 5, 2014
Estée Lauder U.S. business stands firm but Q2 earnings drop
Estée Lauder reported a 3% decline in earnings for its second quarter as higher sales, among which were in the U.S. and Americas, were more than offset by an increase in operating expenses as well as softer-than-expected demand in some markets.
UK beauty market set to boom in 2014 with multifuntion and digital influence
The growing trend towards multifunctional personal care and cosmetics products, along with the growing demand for cosmeceuticals will see the UK become a hot spot, having already reaped the rewards of going digital.
New Metsä Board cartonboard targets luxury packaging segment
Finland-based Metsä Board has launched a new cartonboard called Carta Allura that has been designed for luxury beauty and personal care packaging.
Mintel identifies 2014’s trends for the Asia Pacific consumer
An increase in technology, safety concerns and value are top of the trend list when it comes to consumers in Asia Pacific according to new research from Mintel.