Oriflame results hit by tough economic conditions in Europe
Direct sales cosmetics player Oriflame has reported a dip in sales, while the bottom line also takes a big hit as the company struggles against continued challenges across Europe.
Archives for August 15, 2013
Skin care influence good news for packaging firms as hair products demand protection
As the industry recovers from the recession and there is the promise of hair care product development fuelled by consumer demand, cosmetics packager Mega Airless is seeing demand in the market for technologies that provide protection.
Make-up brands should listen to consumer feedback over packaging
The old adage ‘the customer is always right’ should extend to the packaging of cosmetics as well as the formulation as it could influence purchasing decisions, according to an industry expert.
Forget Lycra in clothing… now Rimmel is using it in make-up formulation
Lycra is usually associated as giving an added stretch and texture to textiles and clothing, but now Invista has teamed up with UK cosmetics player Rimmel to include the brand in its make-up formulations.