ASA clamps down on ‘organic’ advertising claims
The UK Advertising Standards Agency has clamped down on yet another cosmetic company after finding that it's print media campaign featuring ‘organic’ claims on a hair dye line to be misleading.
Archives for September 20, 2012
Burberry looks set to take fragrance production in-house
Burberry is said to have ended talks with Beaute Prestige International (BPI) concerning a partnership to make and distribute the eponymous brand’s popular fragrance range.
Denmark plans mandatory nanomaterials product database
The Danish government is to create a database of products containing nanomaterials in an effort to establish a national protocol and to evaluate whether its content in a product poses a risk for consumers.
Increasing consumer understanding is Unilever’s natural hair care goal
More needs to be done to increase consumer understanding of natural hair care products and better communication is the way to do this according to consumer goods giant Unilever.