Merck launches new skin lightening trio
German chemicals player Merck unveiled three of its newest skin lightening products at in-cosmetics in Barcelona last month.
News & Analysis on Cosmetics Innovation
German chemicals player Merck unveiled three of its newest skin lightening products at in-cosmetics in Barcelona last month.
Ahead of the New York Society of Cosmetic Chemists (NYSCC) Suppliers' Day 2012 event, CosmeticsDesign.com USA takes a look, in a two-part series, at some of the newest ingredient launches that are being showcased.
The natural extract derived from the Malagasy endemic shrub growing wild in high altitude forests, was launched at in-cosmetics in Barcelona last month and has been developed to target sensitive and reactive skin.
High consumer demand for natural and organic cosmetics and the growing trend of formulators to avoid parabens has led to the increase in popularity of alternative preservative systems.
As more and more consumers turn to the internet and word of mouth becomes more important, social media will play a key role in engaging the consumer, according to a new report by Mintel.