Packaging with purpose: how QR codes can do a marketing job
Quick Response (QR) codes are one of the ways that packaging can do a mobile marketing job by providing consumers with added information and engaging them with the brand.
News & Analysis on Cosmetics Innovation
Quick Response (QR) codes are one of the ways that packaging can do a mobile marketing job by providing consumers with added information and engaging them with the brand.
Market researcher Mintel has responded to client feedback from the cosmetics industry and launched a dedicated market service, Mintel Beauty & Personal Care (BPC), in order to keep the industry informed of the latest trends and visualize any future...
UK-headquartered manufacturer Rexam has expanded its personal care packaging production facility in Excelsior Springs, Missouri to meet growing customer demand.