Colour cosmetics category targets mature women with added anti-ageing functionalities
Colour cosmetics with added anti-ageing properties are targeting mature women meeting the growing demand for these products.
News & Analysis on Cosmetics Innovation
Colour cosmetics with added anti-ageing properties are targeting mature women meeting the growing demand for these products.
As sales of natural and organic products pick up in Asia, the market is now being stunted by false marketing claims, mislabelling of products and a lot of consumer confusion.
A new study conducted by P&G has found that make-up significantly alters how women are perceived by others at first glance as well as over time.
A week-long residential course, entitled Principles and Practice of Cosmetic Science, will look at some of the key challenges currently facing cosmetic formulation experts.