Greater consumer awareness of actives leads to higher product expectations
As consumers become increasingly aware of the power of active ingredients in personal care formulations demand is consequently rising for products with improved performance.
Archives for September 6, 2011
Unravelling the unconscious mind can highlight future trends, says agency
Uncovering the desires of the mind, both conscious and unconscious, can help identify the cosmetics trends of the future, according to the trends agency By Lude.
What the recession has meant for online beauty retailing
As more and more consumers increase their awareness of the current economic climate, they are turning more to the internet for information on products, and this has helped increase figures of those using online retail channels to purchase their beauty...
Ageing population influencing the growth of nutricosmetics - Euromonitor
The ageing global population is driving the nutricosmetics market and in particular supplements due to factors such as an increased awareness of self-care, age-prevention and general health and wellness.