Nivea partners with Ubisoft on fitness video game
Nivea is expanding its branding and marketing horizons by partnering with gaming company Ubisoft on the creation of a fitness video game.
News & Analysis on Cosmetics Innovation
Nivea is expanding its branding and marketing horizons by partnering with gaming company Ubisoft on the creation of a fitness video game.
A ten point plan from business consultants Beautystat.com could help to establish the best route for beauty companies to implement a successful social media strategy.
Changes to the European cosmetics regulation that come into force in 2013 put the focus on safety and quality, which will up administration costs for these areas.
UK-based, Yllume, has launched a dual topical and oral system using IBR’s IBR Phyto(flu)ene, combining active ingredients such as the phytoene and phytofluene.