Archives for February 14, 2008

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Nanotechnology: a threat or an opportunity?

By  Katie Bird

The European Parliament will host a summit on nanotechnology asking whether it is a threat or an opportunity and how politicians should react to the often contradictory scientific views.

Superstition and time have marketing implications

By  Guy Montague-Jones

Consumers are swayed by superstitious beliefs in their buying decisions is one of the conclusions applicable to beauty marketing professionals in the latest issue of the Journal of Consumer Research.