Estee Lauder opens China research center
The Estee Lauder Companies is tackling the world's largest emerging consumer market head-on with the opening of a new research center in Shanghai, China, this week.
News & Analysis on Cosmetics Innovation
The Estee Lauder Companies is tackling the world's largest emerging consumer market head-on with the opening of a new research center in Shanghai, China, this week.
Shampoos and conditioners targeted at the nation's black population are positioned to enjoy good growth as more and more consumers in a growing ethnic group opt for products specially designed for their hair type, said a report by Mintel.