Archives for September 20, 2005

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Ensuring lipstick is up to the job

By  Simon Pitman

Advances in materials testing means that guaranteeing the consistency of lipstick has never been more accurate. We spoke to Lloyd Instruments to find out how.

ASA clamps down on anti-cellulite ad claims

By  Simon Pitman

The UK Advertising Standards Agency has again clamped down on a print media campaign by leading beauty retailer Boots, stating that claims for a No 7 anti-cellulite treatment were misleading. The ruling follows a similar one against a L'Oreal...

Sephora poised for big growth

By  Simon Pitman

With larger retail outlets appearing to win the battle for the European beauty spend recently, specialist retailer Sephora is fighting back with new lines and aggressive marketing for its online service.

CoQ10 set to become big anti-aging ingredient

By  Jess Halliday and Simon Pitman

European cosmetic makers have been quick to catch on to the promises made by 'wonder ingredient' CoQ10 with a throng of products hitting the market in the last five years, according to Mintel. Nonetheless, supply issues and high prices have made...