Charlotte Tilbury x Formula 1 racing
Makeup brand Charlotte Tilbury is the first-ever beauty brand to sponsor the F1 Academy, a project to help female drivers progress in motorsport.
The Puig-owned brand is working with MD of the Academy female racing driver, Susie Wolff. To celebrate, it has created a Hot Lips Cars, emblazoned with its mantra – Makeup You Destiny – which is driven by French driver Lola Lovinfosee.
The brand said of the initiative “Our shared purpose to empower everyone, everywhere to be their most confident will now be brought to life through shining a light on the F1 Academy’s™ 15 fearless female drivers.”
Charlotte Tilbury x Formula 1 racing
Makeup brand Charlotte Tilbury is the first-ever beauty brand to sponsor the F1 Academy, a project to help female drivers progress in motorsport.
The Puig-owned brand is working with MD of the Academy female racing driver, Susie Wolff. To celebrate, it has created a Hot Lips Cars, emblazoned with its mantra – Makeup You Destiny – which is driven by French driver Lola Lovinfosee.
The brand said of the initiative “Our shared purpose to empower everyone, everywhere to be their most confident will now be brought to life through shining a light on the F1 Academy’s™ fifteen fearless female drivers.”
Victoria Beckham Beauty launches cleansing range
Victoria Beckham has added two cleansing products to her skin care range.
They are designed to be used as part of a two-step cleansing regime: with a cushioning oil cleanser to remove makeup and direct and a lactic acid gel cleanser to exfoliate skin.
On Instagram, Beckham said she had worked with aesthetician and her 'skin care friend' Melanie Grant to formulate the products, which were created to encourage ‘considered cleansing’ and ‘mindful exfoliation’.
Give Me Cosmetics shared ambitious growth plans
UK-based e-commerce company Give Me Cosmetics has announced an ambitious growth target following its acquisition by investment business eComplete.
The beauty company is one of the UK’s fastest-growing brands on TikTok and currently turns over £20m a year. The owners have said they expect to reach a turnover of £100m by 2028.
The brand is eComplete’s second investment following the purchase of a £50m stake in Current Body.
eComplete co-founder, Paul Gedman, said he believed the company “has the opportunity to disrupt what is predominantly an offline part of the market.”
Lancôme hires first ambassador for France
Lancôme has hired Belgian-French actress Virginie Efira as its first ambassador for France.
The 46-year-old star is set to appear in a new campaign that encourages French women "to reveal their own inner spark”, according to a statement from Lancôme.
Efira joins will join pop star/actress Zendaya, actresses Lily Collins and Joy Sunday, as well as YouTube influencer Emma Chamberlain as the new faces of the brand.
L'Oréal wins trademark battle with Azalee Cosmetics
French multinational L'Oréal has persuaded an EU court to refuse French cosmetics brand Azalee Cosmetics' attempt to register its "La Crème Libre" trademark, ruling that French-speaking consumers may confuse or associate the sign with an earlier-made, similar L'Oréal trademark.
The General Court ruled that Azalee Cosmetics could not register its sign because the word 'libre" (which means 'free' in French) serves as the sign's only distinctive element and also appears on L'Oréal (UK) Ltd.'s earlier sign.
Azalee had previously applied to register its La Crème Libre logo in 2020 for a range of areas including body and facial treatments, cosmetic tools and retail services.