The winners were in ten different categories, and were judged with a particular focus on innovation and storytelling, while startup brands were also given priority.
The categories included specific focuses on natural and organic, sustainability, packaging and innovation, as well as best innovation and best marketing campaign.
Below are both the winners and runners up for each category:
Natural Free From
Winner: Aroma of Bulgaria with Kolora Zero Hair Colorants
Organic
Winner: Delipap Hygiene Products of Finland with Muumi Baby Diapers
Sustainability
Winner Hoffmann Neopac of Switzerland with Pice Wood Tube
Packaging
Revi Pharma of Italy with Lalucollagen DD Cream – face cream and concealer
Innovation Personal Care
Winner: Feeligreen of France with La Patch, and wrinkle face mask
Innovation Home Care
Winner: Attitude of Canada with Kitchen Cleaner
Best Formulation
Winner: Urtekram of Denmark, with Nordic Berries Leave-in Spray Organic Conditioner
Best Story-telling
Winner: SAS Bio Provence of France, with Miss Sunshine organic skin care brand
Best Start-Up
Winner: Uption of Luxembourg, with Shampoo Powder, dry shampoo
Jury’s Favourite
Winner SanderStrothmann of Germany, Activated Charcoal Cleansing Stick