World famous perfumer to speak at Luxe Pack Monaco
The international fragrance expert is set to strengthen the forum for creative packaging on the opening day of the show by giving industry professionals a new perspective on the world behind the creation of perfumes.
A new perspective
Kurkdjian's presentation will give an insight into 'Two decades dedicated to world of perfume' based on his experience in the industry since the age of 25 and his work on numerous internationally renowned fragrances such as Elizabeth Arden Green Tea, and Lanvin Rumeur.
The expert will also touch on his experience of opening his first made to measure perfume studio, to reconnect with the traditional ways of his craft as well as collaborating with Marc Chaya on the eponymous complete fragrance collection, ‘Maison Francis’.
Luxe Pack Monaco is set to be held at the Grimaldi Forum from the 23th to 25th October where the event’s organisers are expecting more than 6300 visitors over three days and will present an even broader offering this year with nearly 400 exhibitors.
Companies like Bormioli Luigi, DuPont, Fushion Packaging, Lumson, and Merck are amongst the cosmetic players to have invested in a booth.
Other insightful presentations
Other presentations are set to include topics like; ‘Between iconic value and desire for experience, how can luxury products develop for tomorrow' which will be delivered by Géraldine Bouchot and Elodie Nigay of Carlin International and will focus on the socio-cultural stance to identify consumer expectations associated with the world of luxury and initiate new strategic creative paths.
While a round table organised and led by Elizabeth Laville, founder and director of the sustainable development consultancy agency, Utopies of packaging tomorrow will look at the solutions to reduce the environmental impact of materials used in the cosmetics industry.
Finally a second round table discussion will focus on the Chinese luxury market trends and consumer expectations, organised by the China Luxury Industry Association along with Jinsong Fan, general manager of Vaga Bag and Stephen Sun, CEO of Shanghai Woo.
For a full list of this year’s conference programme, please see here.
