CosmeticsDesign-Europe.com caught up with Dr. Arnaud Aubert, from the University of Tours at the recent Beyond Beauty show in Paris. In the interview he explains how the collaborative work with Spincontrol in this area has helped to give developers an additional edge.
As Dr. Aubert explains, wellbeing concerns positive emotions, which is why this has played a crucial part in taking the concept and adapting it to help understand how consumers relate to cosmetic and personal care products.