Emballage 2010 to focus on innovation and sustainability

By Staff Reporter

- Last updated on GMT

Innovation and sustainability are set to be key focus areas at this year’s international packaging exhibition, Emballage 2010 to be held in Paris in November.

The event expects to attract key players from areas including the cosmetics and personal care and food and beverage industries, as well as those from the luxury market

In 2008, big names from the beauty sector that attended the show included Estee Lauder, L’Oreal and Shiseido.

Return to confidence in packaging industry

Like many industries, the packaging sector has been hard hit by the economic downturn, but is gradually regaining confidence, according to the event organizers, Comexposium

The importance of innovation within the packaging industry will be highlighted at the Pack Innovation area of the exhibition.

A dedicated area for each industry sector to showcase its most innovative products will be created, allowing exhibitors to demonstrate how they have interpreted the various challenges that have arisen as a result of growing demand for more environmentally-friendly, easier to use, original and cheaper packaging.

The issue of sustainability will be highlighted over the course of the show with Emballage in Green, which will feature television broadcasts of exchanges and discussions between key players, as well as an exposition on the second life of packaging.

Conference running parallel to exhibition

Running alongside the exhibition will be a conference with a comprehensive programme featuring high-level speakers and industry professionals, according to the organisers. Futher details will be announced shorts.

Topics to be covered include new technologies, sustainability issues and challenges and regulations. Interested parties are invited to submit suggestions for conference topics via the Emballage website.

Over 100,000 international visitors are expected to attend this year’s show, which will feature more than 1,500 exhibitors from 47 countries, the organizers say.

Emballage 2010 is taking place at the Parc des Expositions in the Paris Nord Villepinte from 22-25 November 2010. For more information about the event, please click here​.

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