IBR-Snowflake is based on the Dormins technology platform that uses natural extracts from plants in their dormant stage to slow down cell proliferation.
The first Dormin-based product from IBR was a narcissi bulb extract released in March 2006 in conjunction with Germany ingredients supplier Symrise.
The company has since launched a number of ingredients using the concept, each with its own unique set of properties.
IBR spokesperson Liki von Oppen-Bezalel said IBR-Snowflake also boosts “additional anti-ageing benefits” that distinguish it from previous launches.
Touted as Botox alternative
She told CosmeticsDesign.com that the product inhibits muscle contraction working as a “potential substitute to Botox”. In testing IBR-Snowflake at 1.5 per cent blocked muscle contraction in a co-culture muscle nerve.
Because the effect lasted up to 24 hours in the study, the company claims it can be considered long term.
Another anti-wrinkle benefit of the product cited by IBR is its ability to increase super oxide dismutase (SOD) expression. According to von Oppen-Bezalel, this is due to the high anti-oxidant content.
Different preservation options
IBR-Snowflake is available in two formats. The first, IBR-Snowflake 1001, is a water-based version with a paraben-free preservative system.
The second, IBR-Snowflake all natural 1003, is formulated in glycerin and water and is entirely preservative free. IBR intends to obtain organic certification for the ingredient in due course, said von Oppen-Bezalel.